Comments on: Nike and Vitamin Water Venture into Risky PR Territory with Ad Campaigns http://sportspr101.com/2009/05/26/nike-and-vitamin-water-venture-into-risky-pr-territory-with-ad-campaigns/ A Public Relations Sports Blog Tue, 08 May 2012 02:02:20 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Ted http://sportspr101.com/2009/05/26/nike-and-vitamin-water-venture-into-risky-pr-territory-with-ad-campaigns/comment-page-1/#comment-23 Ted Tue, 26 May 2009 18:00:49 +0000 http://sportspr101.com/2009/05/26/nike-and-vitamin-water-venture-into-risky-pr-territory-with-ad-campaigns/#comment-23 Good point about the Dan & Dave campaign relating to today. Although at the time it was a huge embarrassment. And, unlike some people, I don't believe in the adage "There's no such thing as bad publicity." Funny thing, I searched google images for almost an hour looking for a photo from that campaign and couldn't find anything. I wonder if Reebok made sure of that.<br /><br />Regarding the Kobe the rapist point, I thought about throwing that in there. But, unless I was going to write another 500 words it wouldn't have been that relevant to my point.<br /><br />Thanks for reading my blog! Good point about the Dan & Dave campaign relating to today. Although at the time it was a huge embarrassment. And, unlike some people, I don't believe in the adage "There's no such thing as bad publicity." Funny thing, I searched google images for almost an hour looking for a photo from that campaign and couldn't find anything. I wonder if Reebok made sure of that.

Regarding the Kobe the rapist point, I thought about throwing that in there. But, unless I was going to write another 500 words it wouldn't have been that relevant to my point.

Thanks for reading my blog!

]]> By: Mike http://sportspr101.com/2009/05/26/nike-and-vitamin-water-venture-into-risky-pr-territory-with-ad-campaigns/comment-page-1/#comment-22 Mike Tue, 26 May 2009 17:23:10 +0000 http://sportspr101.com/2009/05/26/nike-and-vitamin-water-venture-into-risky-pr-territory-with-ad-campaigns/#comment-22 I had Dan & Dave all ready to go in my comment before I saw you mentioned it a few paragraphs down. So since you were all over it, I'll take a different approach.<br /><br />Was that ad campaign really so bad? How many ad campaigns can we still recall 17 years later? Sure it was a short term embarrassment, but maybe it was the case of any PR is good PR.<br /><br />Regarding the Kobe ads, I don't think the biggest risk for these companies to be a Nuggets win, but rather the fact that they use an accused rapist. But then again, maybe the target market doesn't care that much about that story anymore. I had Dan & Dave all ready to go in my comment before I saw you mentioned it a few paragraphs down. So since you were all over it, I'll take a different approach.

Was that ad campaign really so bad? How many ad campaigns can we still recall 17 years later? Sure it was a short term embarrassment, but maybe it was the case of any PR is good PR.

Regarding the Kobe ads, I don't think the biggest risk for these companies to be a Nuggets win, but rather the fact that they use an accused rapist. But then again, maybe the target market doesn't care that much about that story anymore.

]]>